Sunday, 15 January 2012

initial ident concept

Decided it get started creating something for my top 10 brief by attempting to create an ident.
The idea behind the ident was to have bill gate's head rise up and then a pile of coins build up beside him which would grow and grow while bill gate's head followed the coins rising, representing his wealth, so the camera would track the two rising up before stopping and being struck down with the title of the programme.


I began by creating the components i would need in illustrator, i vectored the coin which would be copied and copied ontop of each other in after effects to build up piles.
cut out bill gate's head


added the title.






Then on after effects using a mask i created a feather edge around the sides of the animation to give it a really nice finish.




using the graph editor i changed the pase the coin fell to give it a much more realistic motion path.






Animated the fist coin falling then copied and pasted the layer setting it off at a big of a delay and raising it slightly to give it the impression that the coins were rising, then copied and pasted all the coins, and by setting the first one as the mother layer it allowed me to more them all slightly to the side to create another pile, set it off a couple of seconds later to give the impression 2 piles of coins were rising up.





This is the first stage of the animation and where things really started to mess up, i really liked the way the animation was going but it was just getting confusing the amount of layers that were building up, one layer for each coin which was slowly growing and growing.
Things kept messing up, couldnt get all the coins to move at the right time and in the way i would of liked them to so they just werent piling up correctly.





Managed to crack it and finish it off, however it took me absolutely ages, i dont think my after effects skills are good enough to try such a mammoth attempt at an ident.
Still i am quite happy with the end result, i feel with some tweeks here and there it could make a really smart ident.


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